Ipswich Arts and Cultural Strategy
Client: Ipswich City Council
One of Australia’s fastest-growing cities looks to arts and culture as a key to its future
Ipswich, in south east Queensland, is a fast-growing city that expects to see its current population double by 2036. The Ipswich City Council recognises the role of arts and culture in contributing to the liveability of the city and in creating a city which people want to visit, and residents can be proud. Public art plays an important part in the evolving character of the city, and Council sought expert help to formulate an Arts and Cultural Strategy that would articulate a 20-year vision and frame long term cultural goals around the expressed needs and aspirations of the Ipswich community. Following extensive consultation, four key themes were revealed to set the strategic direction: sharing heritage and creating new cultural histories, celebrating inclusivity and connecting communities, a highly visible and valued creative community, and incubating creativity and innovation, while encouraging learning and leadership.
Close consultation with Council stakeholders and the broader community underpins the Arts and Cultural Strategy now adopted to guide artistic investment and policy in Ipswich. The Maytrix Group and Positive Solutions worked closely with Ipswich City Council, initiating the project by interviewing the Mayor, councillors and council officers including the executive team. Central to the project was in-depth community engagement that revealed the aspirations and concerns of the community from a range of different perspectives.
Delivered with a set of operational tools to assist implementation, The Arts and Cultural Strategy sits alongside a Public Art Governance Framework to provide a detailed process for ensuring a professional approach to the commissioning and management of public art throughout Ipswich.